I build
publics
Telling stories, connecting people, growing brands.
Do you want the right people to genuinely connect with what you have to offer?
For over 15 years, I've helped organisations tell their story and connect with the right audience. I combine strategy, creativity and a keen understanding of people and storytelling to spot opportunities others often overlook. The result? Meaningful publicity, memorable campaigns and brands that people genuinely connect with.
Whether that's through PR, social media, creative campaigns, strategic partnerships or live experiences doesn't really matter. I don't believe in one-size-fits-all solutions. I choose the approach that best brings your story to life.
Over the years, I've worked with both established brands and ambitious entrepreneurs who dare to dream big. That diversity allows me to quickly uncover what makes an organisation unique and translate it into communication that feels authentic and delivers results.
Festivals, culture, hospitality, wellness and travel make up a large part of my portfolio. Not by coincidence. They're worlds where people come together, stories unfold and experiences take centre stage. If you work in a different sector but connect with my way of thinking, I'd love to hear your story.
Because in the end, brands don't grow by shouting louder. They grow by making people feel something. Reach is beautiful. Human connection is even better.
Values
Story over volume.
Reach that doesn't resonate is wasted reach.
Warm, but sharp.
I enjoy working with people. And I deliver work that holds up.
From intuition to impact.
I believe in gut feeling as a compass, and in numbers as a mirror.
Fancy building together?
For press campaigns, marketing trajectories or an evening you want to host.